Category Archives for Case Studies

Adventures in the Time of Quarantine

Welcome to your practical guide to NOT going stir crazy during the global COVID-19 pandemic (or life’s other challenging times we find ourselves unprepared for). Many of us are quarantined or practicing social distancing, meaning we are isolated from the activities we cherish and the people we love. This guide in entirely a gesture of goodwill […]

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Vacation Rental Social Media Marketing Case Study

In September of 2018, I took over the social media marketing for┬áCabins of Birch Hollow, a 300-acre resort property in Stanton, Kentucky offering 10 deluxe rustic-style cabin rentals. The co-owner, Kay Harris, built a thriving vacation rental business, but wanted someone else to manage the social media marketing. It was my first time running a […]

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