How much have you invested in marketing in 2015? What was your return on that investment (ROI)? Not sure? Neither are most small business owners — but that’s about to change. Here are the Top 5 ways small business owners waste money on their marketing (stay tuned until the end of the post, as you’ll get free resources to help […]
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Do you want over a billion people seeing your family vacation photos? Didn’t think so. Do you want over a billion people seeing your business page? Absolutely! So what’s the difference? That’s what you’ll learn in this post (and I share a little-known tip at the end).Facebook’s 2.4 billion users make it the United Nations of social networks . . […]
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This is the video version of the original blog post titled Secrets to Increasing Sales for Small Business with Social Media Marketing, along with the video transcript (they follow the video): Video TranscriptMaria Peagler: This is Maria Peagler with mariapeaglerdigital.com and in this brief video, I am going to show you 13 different ways that you […]
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Small Business Tactics You Can Use to Compete Against Big Box Competitors I got a call from a floral shop owner in a small town, and she was scared . . . One of the HUGE online floral brands was running Google ads that made them “appear” to be local. They had a big budget, an ad agency . […]
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New York city is the big time: if you can make it there, you can make it anywhere, right? What if your small business business revenue isn’t enough to “make it?” It happens. To the best of entrepreneurs. Mega-cities like New York and San Francisco have astronomical living expenses. How can small business owners pivot successfully and increase their […]
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[UPDATED] — download your free social media strategy template and worksheet, and learn how to develop your unique social media marketing strategy for your business. If you’ve been using social media marketing but haven’t seen results . . . . . . then it’s time for a do-over. And it starts with identifying which social network is your low-hanging […]
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7 Secrets to Find Anything Using Google Search audio version.How often do you use Google search?Daily? Multiple times a day? For small business owners, searching Google is an important tactic for competitive research, finding the best tools, and solutions for problems. But, getting the results you can actually use is tricky. Fortunately, today I’m showing you my seven […]
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Think twitter is just for celebrities? This interview is about to bust that myth wide open . . . Patty Farmer gets over 70% of her business from Twitter (she reveals exactly how much of her business in the interview). Listen to the Full Interview with Patty Farmer (23 min) Bite-sized clips are below, each about 5 minutes in length. Click […]
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Hashtags are ONE constant in an ever-changing social media world. So what are they and how can they help you in your online marketing? Rely on the Ultimate Guide to Hashtags infographic and this blog post, where I demystify the hashtag and everything you ever wanted to know about it but didn’t know to ask. Browse the explanations […]
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Editor’s note: We’re continuing our Visual Storytelling theme this week with a look at how brands can market using visual content, along with examples of those doing this well. You can listen to my interview (or read the transcript) of my interview with Ekaterina Walter, co-author of The Power of Visual Storytelling here. The human attention […]
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