Ultimate Guide to ActiveCampaign [INFOGRAPHIC]

Whether you’ve just started with ActiveCampaign or need help in optimizing your emails and marketing automations, this comprehensive guide offers advice, tutorials, infographics, and videos you won’t find anywhere else.Bookmark this post so you can return to it: do one of the actions recommended each week, and you’ll transform your ActiveCampaign account from lackluster to […]

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Adventures in the Time of Quarantine

Welcome to your practical guide to NOT going stir crazy during the global COVID-19 pandemic (or life’s other challenging times we find ourselves unprepared for). Many of us are quarantined or practicing social distancing, meaning we are isolated from the activities we cherish and the people we love. This guide in entirely a gesture of goodwill […]

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Vacation Rental Social Media Marketing Case Study

In September of 2018, I took over the social media marketing for Cabins of Birch Hollow, a 300-acre resort property in Stanton, Kentucky offering 10 deluxe rustic-style cabin rentals. The co-owner, Kay Harris, built a thriving vacation rental business, but wanted someone else to manage the social media marketing. It was my first time running a […]

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Instagram Marketing Infographic: 64 Instagram Marketing Strategies

​Instagram is THE hottest social  network and has been for several years.Why? You get a streamlined newsfeed making it easier to read —without the political rants and drama you see on Facebook.​How Can Instagram Marketing Help my Small Business?​Instagram is a branding social network. It’s terrific for visibility, engagement, and creating relationships with your followers. […]

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The Ultimate Guide to Twitter Marketing for Small Business [INFOGRAPHIC]

“I feel like I need a Twitter-to-English dictionary!” — M. Roe, Socialmediaonlineclasses.com intern Does that sound familiar? Think Twitter isn’t for you because you’re not Donald Trump or Justin Bieber? Think again! Twitter is Maria Peagler’s (SMOC’s founder) favorite network for connecting with industry influencers, authors, and all kinds of fascinating people.  It compresses “six degrees […]

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How to Take Small Business Images Using Your iPhone or Android Smartphone — Your Ultimate Guide

Where will you get all the images you need for Facebook, Instagram, Pinterest, your LinkedIn headshot, YouTube thumbnails and your blog? Just thinking about it can be overwhelming . . .  . . . and do you really want to resort to bland stock images? So what’s an entrepreneur to do? The answer is in your back pocket. Your smartphone […]

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