Vacation Rental Social Media Marketing Case Study

In September of 2018, I took over the social media marketing for Cabins of Birch Hollow, a 300-acre resort property in Stanton, Kentucky offering 10 deluxe rustic-style cabin rentals. The co-owner, Kay Harris, built a thriving vacation rental business, but wanted someone else to manage the social media marketing. It was my first time running a […]

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Instagram Marketing Infographic: 64 Instagram Marketing Strategies

<< Click on the infographic to download your own full-size pdf version.Instagram is THE hottest social  network and has been for several years.Why? You get a streamlined newsfeed making it easier to read —without the political rants and drama you see on Facebook.Download your full-size PDF of the Instagram Marketing Infographic: with 64 proven tactics […]

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The Ultimate Guide to Twitter Marketing for Small Business [INFOGRAPHIC]

<< Click on the infographic to download your own full-size pdf version. “I feel like I need a Twitter-to-English dictionary!” — M. Roe, Socialmediaonlineclasses.com intern Does that sound familiar? Think Twitter isn’t for you because you’re not Donald Trump or Justin Bieber? Think again! Twitter is Maria Peagler’s (SMOC’s founder) favorite network for connecting with industry […]

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How to Take Small Business Images Using Your iPhone or Android Smartphone — Your Ultimate Guide

Where will you get all the images you need for Facebook, Instagram, Pinterest, your LinkedIn headshot, YouTube thumbnails and your blog? Just thinking about it can be overwhelming . . .  . . . and do you really want to resort to bland stock images? So what’s an entrepreneur to do? The answer is in your back pocket. Your smartphone […]

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[CHECKLIST] How to Create a Profitable Online Course in 2 Hours Flat (Even if You Don’t Have a Website)

That’s right: 2 hours to create the course, the community, and launch it online. No membership software. No video editing software. No payment processor. No shopping cart.This is truly Online Course Building for Dummies.The truth is you don’t need any of those things to launch a profitable course. In fact, investing in complex course creation tools is likely to […]

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Ultimate Guide to Using PicMonkey to Create Social Media Images

Editor’s note: Sam Peagler is our new Content Developer at Socialmediaonlineclasses.com. He’s a student at Austin Community College studying Photography and Technical Communication.How often do you need images for your small business marketing? Daily for social media? Weekly for your email newsletter? Monthly for events? The good news is you don’t have to use an overly-complex tool like Photoshop […]

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Top 10 Highest-Paying Social Media Marketing Careers [With Salaries]

Social media marketing has become an integral part of any communications, marketing or advertising campaign. Employers expect job candidates to have outstanding social media marketing skills, even for positions that aren’t traditionally in the communications field. Here are 11 (updated to include the hot field of digital advertising) of the highest-paying social media marketing careers and […]

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